Digital Banking
We can help you leverage digital channels to enhance your customers’ experience
Evolving customer-demands and digital-native providers encroaching on the turf of traditional banks are fueling the paradigm shift towards seamless digital channels. Javelin's digital banking research team tracks industry trends and anticipates what’s next and delivers actionable advice that guides our clients—and benefits their customers. Javelin’s rich data and unbiased insights can help financial institutions deliver experiences that are satisfying to consumers and build trust and lasting relationships.
Digital Banking Research
Reports
Mobile Homepages Send a Message – But Is It the Right One?
Javelin analyzed the homepages of mobile banking apps of the top five U.S. banks to determine what personality each bank projects to its customers. The apps place the greatest emphasis on money movement and ease of use, but when we dug deeper, i...
Overcoming the Hurdles of Digital Financial Fitness
In a world of commoditized banking services, financial institutions must confront a historically weak area to differentiate themselves from the crowd. By focusing on their customers’ financial fitness and positioning themselves as trusted partne...
2022 Mobile Banking Scorecard
In 2022, for the sixth consecutive year, Bank of America was the overall winner in Javelin Strategy & Research’s Mobile Banking Scorecard, a comprehensive analysis of the mobile banking experiences offered by the 20 top U.S. banks. The report me...
2022 Online Banking Scorecard
Big banks with big budgets stood out in the 2022 Online Banking Scorecard, as leading banks benefited from both innovative upgrades and industry consolidation that eliminated rivals. Bank of America ranked as “Best in Class” over 20 top U.S. fin...
Getting Personalization Right in Digital Banking
Join Javelin’s Digital Banking Director, Emmett Higdon, as he explores five key principles that underpin successful personalization strategies.
Digital Account Opening Raises the Bar for Single-Channel Success
Mobile and online channels are no longer just complementary players in banks’ sales success. Now, they are essential to bringing in and onboarding new customers. Eight in 10 successful checking account applicants at least touched online or mobil...
Forecast 2025: Mobile Is the New Workhorse in Consumer Banking
Digital banking adoption—online and mobile—has returned to pre-pandemic levels and in some cases has even stagnated. However, here’s the bigger, permanent story: Mobile banking is the preferred channel by an increasing number of consumers. Banks...
2022 Digital Banking Trends and Predictions
Join our webinar on February 10, 2022, to learn three key, data-driven trends impacting digital banking and how you can leverage them to win in 2022.
Copy-Cat Banking Isn’t the Best Way to Beat Fintech Innovators
Neobanks have built their customer bases by offering lower fees and, particularly during the pandemic, quicker access to federal stimulus funds. But to develop the kind of deep relationships enjoyed by many traditional FIs that are considered cu...
Green Banking: A Strategic Clash of Digital Needs vs. Wants
As financial institutions roll out new digital features touted as tools to help customers monitor their environmental impact and make meaningful changes, they face a host of challenges and a couple of considerable risks: Given the current qualit...