Mark Schwanhausser

Mark Schwanhausser

Director, Digital Banking

Mark strategizes how financial institutions can track and serve customers across the channels they use, and provide a consistent, integrated brand and user experience. Mark helps banks and credit unions profitably enable customers to monitor and manage their money more intelligently through technology such as online banking, mobile banking, personal financial management, financial alerts, and technologies on the horizon. 

Mark led the development of Javelin’s Digital Banking Maturity Path, a strategic framework for assessing a financial institution’s ability to deliver advice in digital channels, and the Financial Journey Model, which builds digital banking on a foundation of time-tested personal finance principles. He has also mapped out strategies to upgrade online banking, digital account opening, and financial alerts in a mobile-first era. 

Before joining Javelin, Mark was a personal finance reporter for the San Jose Mercury News. He covered money and emerging trends in financial services and payments technology.

Mark has a bachelor’s degree in journalism from the University of Missouri at Columbia and attended Antioch College.

Latest Insights

November, 2022
Javelin Report
2023 Digital Banking Trends & Predictions

An overview of three trends that will be critical for the banking industry to address in the coming year.

November, 2022
Javelin Report
Generation Z: Why Now is the Ideal Time to Pursue a Slippery, Fragmented Age Group 

Generation Z is defying any established tools and strategies financial institutions have for consumer acquisition and retention. The oldest of Gen Zers are turning 25 this year, wh...

September, 2022
Javelin Report
Mobile Homepages Send a Message – But Is It the Right One?

Javelin analyzed the homepages of mobile banking apps of the top five U.S. banks to determine what personality each bank projects to its customers. The apps place the greatest emph...

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