Research

Generation Z is defying any established tools and strategies financial institutions have for consumer acquisition and retention. The oldest of Gen Zers are turning 25 this year, while the youngest remain in middle school. They’re coming into a w...

Innovative newcomers and an evolving consumer finance culture are turning the traditional outlook on direct deposit on its head. Where once it was a staple in measuring customer loyalty, the rise of open banking and the fragmentation of consumer...

The SEC’s new marketing rule is effective November 4th, 2022, and provides a framework for advisors to follow regarding their performance advertising, use of testimonials and endorsements, and solicitation activities. Learn how the SEC’s new mar...

Financial institutions rank among the most-trusted entities with consumers, a level of esteem that puts them in a distinctly advantageous position to impart cybersecurity education that is useful to their customers and members. Digital banking t...

The 2022 identity fraud study by Javelin Strategy & Research, titled The Virtual Battleground, made it clear that cybercriminals are casting wide nets to ensnare victims. Their increasingly sophisticated schemes target potential victims of all a...

Prepaid cards have a wide range of applications in the workplace: employee appreciation, service recognition, holidays, birthdays, safety, wellness, and referrals. These use cases created a market for B2B employee reward programs. The market bec...

The idea of firing a rule based on a keyword is useless when compared with technology like artificial intelligence—especially when multiple factors can be considered to make more reliable decisions. Is the analytics industry capable of deliverin...

The impacts of inflationary pressure on consumers in the United States create an environment of required controlled spending following an extended period of economic growth. The new paradigm, including drastically increased cost for staple items...

This report discusses the current  environment, explains the logic behind the CFPB strategy, and presents a plan for credit card issuers to prepare for actions that the CFPB might require.

For consumers to trust their financial institutions, their expectations need to be met and exceeded. FIs must find the sweet spot at the junction of consumer privacy, cybersecurity empowerment, and cybersecurity education to maintain long-lastin...