Jordan Hirschfield

Director, Prepaid

Jordan is the Director of Prepaid Advisory Services. Jordan has spent more than 20 years drawing actionable insights from research ranging a variety of topics including customer behavior dynamics, products such as payroll, logistics, and hospitality, and competitive market assessments.

Jordan has spent more than 20 years developing and implementing extensive customer research, insights and analytics programs for organizations ranging from start-ups to Fortune 500 companies in a variety of industries. Prior to joining Javelin, he worked as Director of Customer Insights at GSMA, where he was responsible for all aspects of market research, competitive intelligence and driving voice of customer throughout GSMA’s global event portfolio. Jordan also worked in research and analysis functions at ADP and UPS and was an Associate Producer of financial news programs at CNN.

Jordan has B.A. in Journalism from the University of Wisconsin and an MBA from Georgia State University.

Latest Insights

June, 2024
Impact Note
Self-Use Drives Prepaid Products

The term “gift card” carries a natural connotation of prepaid products that are purchased for the use of others. But this connotation clashes with the reality that self-use—that is...

May, 2024
Javelin Report
Javelin Prepaid Consumer Sentiment: A Generational View

Looking at the usage of prepaid card products across generations reveals some interesting insights card companies can use in targeting their messaging. Consumers in the younger gen...

April, 2024
Impact Note
Prepaid On The Verge of a Digital Takeover

Digital options in the prepaid payments industry appear poised to take control over the next decade, pushed by consumer demand, technological advances, and a shrinking financial wo...

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