We can help you leverage digital channels to enhance your customers’ experience
Evolving customer-demands and digital-native providers encroaching on the turf of traditional banks are fueling the paradigm shift towards seamless digital channels. Javelin's digital banking research team tracks industry trends and anticipates what’s next and delivers actionable advice that guides our clients—and benefits their customers. Javelin’s rich data and unbiased insights can help financial institutions deliver experiences that are satisfying to consumers and build trust and lasting relationships.
Digital Banking Research
Reports
‘New’ Moneyhawks: Highly Profitable and Engaged Customers Defining the Future of Banking
This report features an altered definition of Moneyhawks as their behaviors have changed, in order to indicate the future direction of this profitable consumer segment. This report also profiles segment’s demographics, specific banking behaviors...
Investing in Wearables for Financial Services – Why Now?
This report lays out how consumer demand and FI investment in wearables will unfold in three phases, outlines the short- and long-term return on investment (ROI) for wearable investments, and prescribes ways financial services innovators can inv...
Tablet Banking Forecast 2014 – 2018: Design and Deployment Strategies for Mass Adoption
This report includes a market-sizing and forecast of tablet bankers, tablet adoption, and tablet operating systems in the U.S., examines consumer behavior and preferences, and makes recommendations for a comprehensive tablet strategy.
Managing Money in the ‘Mobile-First’ Era: A Blueprint for On-the-Go Personal Finance Management
The foundation of compelling PFM will be built on privacy, simplicity, and control, while other features can be sculpted to suit targeted consumers. In this report, Javelin also identified how to tailor PFM to Moneyhawks, wealthy consumers based...
The Three Costliest Myths about Gen Y
Gen Y consumers will earn 46% of the income in the United States by 2025. Despite their potential, the young Americans in Gen Y are often misunderstood by financial services providers or — worse yet — ignored. This whitepaper dispels the three m...
Empowering Underbanked Consumers in the Mobile Era: Identifying Bank Needs and Ranking Top Prepaid Providers
This report examines the financial behaviors and habits of underbanked and unbanked consumers---highly mobile, younger group of consumers-- and identifies recommendations for best practices to reach this consumer segment.
Banking with Women Customers: Strategies to Increase Digital Banking Engagement
Women present bankers with a conundrum. On one hand, women are more satisfied than men with mobile banking. On the other hand, women are less active customers — not only in mobile banking but also online banking and a variety of financial chores...
How to Hook a Moneyhawk: Digital Account Opening Is Key to an Omnichannel Strategy
Establishing a digital banking strategy starts with addressing the profitable but demanding Moneyhawks™, who are shaping how Americans will bank, pay, shop, save, and invest in the future. These 37 million Americans represent the 19% of consumer...
Mobile Banking, Tablet and Smartphone Forecast 2013-2018: Smart Device Adoption Drives Mobile Banking Boom
Smartphone, tablet and mobile banking adoption are shattering expectations, raising the stakes for FIs to compete through superior mobile banking. In 2013, 95 million U.S. adults used mobile banking – a gain of 27 million mobile bankers over 201...
Online Retail Payments Forecast 2013-2018: Alternative Payments Go Mainstream
The e-commerce market is evolving at a spectacular rate, and never before has it been more competitive. In 2013, consumers spent a total of $351.9 billion online, and $1 of every $6 originated from a mobile device. Smartphones, tablets, and soci...