Overview
Mercator Advisory Group’s research report, Instant Issue Debit Cards: A Second Look, makes the case for instant issuance of debit cards. Besides its benefits to consumers, instant issue has benefits for financial institutions, including the opportunity for branch personnel to explain in-person how EMV chip cards operate. As more branches become equipped for instant issue, the competitive pressures will increase for those financial institutions that don’t offer this service.
“In addition to the convenience of instant issue for banking customers, there are some compelling quantitative reasons for it, both revenue generating and cost savings, that help justify the costs of integration of instant issue into branch sales, operations, and technology, as well as a variety of deployment strategies that can be used to maximize the investment,” comments Sarah Grotta, Director, Debit Advisory Service at Mercator Advisory Group, and author of this report.
This report has 21 pages and 12 exhibits, including an overview of market providers.
Companies mentioned in the report include: ABnote, CPI Card Group, FIS, Fiserv, Entrust Datacard, Gemalto, JPMorgan Chase, MagTek, MasterCard, NBS Technologies, PNC, TD Bank, TSYS, and Visa.
Members of Mercator Advisory Group’s Debit Advisory Service have access to these reports as well as the upcoming research for the year ahead, presentations, analyst access, and other membership benefits.
- Reasons to revisit the instant issuance value proposition
- Prevailing deployment strategies and considerations
- How instant issuance works in the three primary variations: temporary cards, low-integration solutions, and integrated solutions
- Building the business case for instant issue
- Market providers of instant issuance technology and services
Learn More About This Report & Javelin
Related content
Walmart Pay-by-Bank: How the World’s Largest Retailer Could Transform Real-time A2A Payments
Walmart’s announcement that it will offer shoppers the option to check out with instant pay-by-bank payments beginning in 2025 is a major development for real-time payments, pay-by...
Three Steps to Improve the Bill Pay Function
Biller direct payments are preferred by consumers over payments initiated through bank bill pay platforms. Closing the gap and engaging more customers will require financial instit...
U.S. Real-time Payments: Full Speed Ahead After Year 1 of FedNow
One year after the introduction of the FedNow instant payment service, participation by financial institutions is soaring and transaction volumes and values are up across the faste...
Make informed decisions in a digital financial world