Overview
“Debit routing is in a state of flux at present. EMV and tokenization have taken their toll on the transactions flowing through EFT debit networks. By launching dual-message products, they can now compete for online and mobile transactions as well as gain access to merchants who haven’t incorporated PIN hardware,” comments Sarah Grotta, Director, Debit Advisory Service at Mercator Advisory Group and author of the report.
This research note examines how the networks evolved to this point in their history and how dual message could dramatically impact the debit market should merchants believe the financial benefits are sufficient.
This report has 10 pages and 3 exhibits.
Companies mentioned in this report include: Accel, Discover, First Data, FIS, Fiserv, Jeanie, MasterCard, NYCE, PULSE, Shazam, STAR, and Visa.
One of the exhibits included in this report:

- Understanding of single- and dual-message transactions
- Review of how interchange is evolving between the EFT and global debit networks
- Markets that the EFT debit networks will pursue with their new services
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