Mercator Advisory Group continues its annual series on market trends with a focus on the commercial prepaid market. Mercator generally expects a positive environment for commercial closed-loop cards with steady growth in non-governmental aspects and more robust growth in government closed-loop programs. In addition, budgetary and inflationary pressure should benefit Incentive programs, while those factors, plus a return to in-store shopping, will help store credits and returns.
Open-loop commercial products will see some stagnation in the short term before recovering. The leading cause of the short-term issues will be the end of the Economic Impact Payments (EIP), a vital element of the federal response to the COVID-19 pandemic. However, the long-term outlook will grow strongly in open-loop with the return to corporate use of open-loop products for expense, event, and incentive programs.
Key questions discussed in this report:
- What does Mercator expect for each aspect of the commercial prepaid market in 2023?
- How will prepaid mechanisms retain value as large-scale government programs wane?
- Where should players in the market invest to succeed in the coming year?
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