Banks Take The Lead In Voice To Avoid Becoming The Dumb Pipes Of Personal Finance Digital Banking
- Date:December 12, 2016
- Author(s):
- Emmett Higdon
- Report Details: 2 pages, 1 graphics
- Research Topic(s):
- Digital Strategy & Experience
- Digital Banking
- PAID CONTENT
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Overview
For many years, cable television was the sole provider of in-home entertainment for most Americans. With the arrival of streaming services such as Netflix and Hulu, consumers permanently shifted their viewing habits to the convenience of on-demand content and began to view their local cable provider as simply an access point to the Internet — a conduit of data.
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