How Digital Features Can Set Business Credit Cards Apart
- Date:March 16, 2023
- Author(s):
- Ian Benton
- Report Details: 21 pages, 13 graphics
- Research Topic(s):
- Digital Banking
- Small Business
- PAID CONTENT
Overview
For decades, most small-business card issuers have marketed credit cards based on commoditized features such as rewards programs, cash-back bonuses, annual percentage rates, and fees. Banks remain slow to add digital enhancements, and even slower to market them as differentiating factors in their card offerings.
Several fintechs have exploited this status quo by touting digital features that help small businesses generate true time and cost savings and run their operations more smoothly. This report provides an overview of digital best practices among fintech card issuers, and explores how banks can implement digital functionality that will strengthen their relationships with business customers, and provide a compelling reason for business owners to stick with cards offered by their primary financial institution.
Key questions discussed in this report:
- What digital card management functionality should banks and credit unions adopt to strengthen their credit card programs?
- What digital tools should FIs implement to make cards essential elements of small businesses’ operations?
- What are best-practice examples of these digital functionalities and tools?
- What role can cards play within the broader relationship between small businesses and FIs?
Companies Mentioned:
Abacus, American Express, Bank of America, Bento, Brex, Capital One, Divvy, Expensify, Huntington Bank, Lili, QuickBooks (Intuit), Ramp, Stripe, U.S. Bank, Wells Fargo, Xero
Book a Meeting with the Author
Related content
The Small Business Cross-Border Payments Opportunity
Cross-border payments are not just the domain of multinational corporations. Small businesses routinely buy inventory overseas, pay international contractors and service vendors, s...
2026 Canadian Digital Banking Scorecard
Canadian banks still control the majority of consumers’ primary digital banking relationships, but the margin for error is shrinking. CIBC emerged as the strongest all-around perfo...
How to Turn Mobile Banking Activity Into Meaningful Digital Engagement
Banks that connect features to meaningful customer outcomes in mobile banking can turn routine app visits into deeper, more valuable relationships. Financial institutions are chall...
Make informed decisions in a digital financial world