Roadmap to a Profitable Future: Smartphones, Tablets, and Mobile Banking From Today to 2018
- Presented by :
- Mary Monahan
- Research Topic(s):
- Mobile & Online Banking
- Paid Content
It’s no secret that smartphone and tablet adoption is skyrocketing, with mobile banking adoption following in the wake. In 2013, 36 million consumers adopted a smartphone for the first time and 42 million purchased their first tablet. Meanwhile, 95 million U.S. adults used mobile banking – a gain of 27 million mobile bankers over 2012. As a flood of new users continue to adopt smart devices and mobile banking, the stakes are high for financial institutions to provide a superior mobile offering.
To cut through the uncertainty, join Mary Monahan and Daniel Van Dyke as they present Javelin’s 2013 - 2018 forecasts of smartphone, tablet and mobile banking adoption. Additionally, this webinar will address which operating systems are worth supporting through examining robust five-year operating system forecasts for both tablets and smartphones.
Join us for clear data-driven advice designed to guide your platform investments to profitability.
This webinar will address:
- What will mobile banking adoption look like in the next five years, and how quickly will it grow?
- How fast is consumer use of tablets growing?
- At what rate will smartphone adoption continue?
- Which smartphone operating systems are most popular, and which will have the biggest impact on mobile banking?
- How should banks and credit unions position themselves to succeed as mobile banking institutions?