Years of complacency among businesses regarding data breaches were shattered in 2013 with the Target breach getting into the crosshairs of the media.  With the connection between data breaches and identity fraud growing with nearly 1 in 3 data-breach victims suffering from identity fraud, the public is on high alert.

Join Al as he examines consumers' attitudes towards companies that failed (or were perceived to have failed) to prevent breaches of personally identifiable information.  Learn how consumers’ post-breach attitudes translate to their shopping and banking behaviors.  In addition, Al will share lessons learned from two of the most prolific data breaches in US history-TJX and Target.

During this webinar he will answer:

• What is the relationship between data breaches and consumer identity fraud?
• How are data breaches affecting business-to-consumer relationships?
• How are different industries responding to data breaches?
• What can different industries do to reduce their risk of suffering data breaches?