Overview
Payments providers and merchants need to educate clerks and customers about the conversion to chip cards.
The first deadline for the EMV liability shift will occur right before the 2015 holiday shopping season. At the turn of the 21st century, the Y2K bug threatened to disrupt much of the world’s information infrastructure. The EMV shift could do the same, but like Y2K, if proper preparations are made, then the EMV shift could be a nonevent for cardholders.
Book a Meeting with the Author
Related content
2026 Credit Card Risk: Happy Days are Here Again (For Top Issuers)
The year bodes well as 2026 approaches the end of the first quarter. Economic indicators are strong, the credit card market is growing at a healthy rate, and credit cards rem...
Credit Card Databook 2026
The credit card market, which appeared to be a candidate for saturation in recent years, continues to grow amid a resilient economy. Purchase volume reached $1.28 trillion in 2025,...
Chase Bites on Apple: Big Gets Bigger (and Probably Better)
JPMorgan Chase’s deal with Goldman Sachs to take over stewardship of the Apple Card sends both banks in the direction of their greatest strengths. JPMorgan Chase knows how to run a...
Make informed decisions in a digital financial world