Overview
Decelerating growth curves, emerging regulatory guidance, and intensifying concerns from investors are fueling doubts about the long-term potential of marketplace lending—an industry that some market observers have estimated to be worth $1 trillion globally by 2025.
Mercator Advisory Group's research note, Bad News Comes In Threes: Assessing the Future of Marketplace Lending, delves into the myriad of negative developments that have converged recently around the largest U.S. marketplace lenders— OnDeck Capital, Lending Club, and Prosper Marketplace—and provides an outlook on how those developments may reshape the marketplace lending industry (and its intersection with traditional consumer and small business lending) over the next 12 to 18 months.
“Venture capitalists’ expectations for the marketplace lending industry have long outstripped the performance of even the most successful marketplace lenders,” comments Alex Johnson, Director of Mercator Advisory Group’s Credit Advisory Service and author of the note. “The recent struggles of OnDeck, Lending Club, and Prosper, while painful, represent a healthy course correction for an important area of financial technology innovation.”
This note contains 14 pages and 3 exhibits.
Companies mentioned in this note include: Avant, DriverUp, JPMorgan Chase, Lending Club, OnDeck Capital, Prosper Marketplace (Prosper), Radius Bank, Social Finance (SoFi), WebBank, and Wells Fargo
One of the exhibits included in this report:

Highlights of the research note include:
- An overview of the valuations and market expectations, from both venture capitalists and public stockholders, for leading marketplace lenders
- A review of the performance of OnDeck capital, Lending Club, and Prosper Marketplace over the past 18 months
- Commentary on the evolving sentiments of retail and institutional investors in online marketplace loans
- A summary of recently released regulatory guidance on the marketplace lending industry, at both a federal and state level
- A list of strategic questions about the future of the marketplace lending industry
Book a Meeting with the Author
Related content
Honor All Cards: The U.S. Credit Card Model Takes a Hit
The Honor All Cards principle—that any merchant with a Visa and/or Mastercard sticker in the window accepts all card products on those networks—could be undermined by a recent sett...
2026 Credit Payments Trends
The U.S. credit card market is healthy and strong, but performances among banks diverge along size lines. Large issuers have been able to better curate their customers through acqu...
Young Borrowers: Riskier Than Ever...and the Future of Credit Cards
The future of credit cards rests with younger consumers, in the 18-to-29 age range, and not with their parents and grandparents. Here’s the rub, though: These consumers are a much ...
Make informed decisions in a digital financial world